Afends

Client: Afends
Year: 2015
Type: Documentary
Country: Australia

The Afends Hemp Revolution - Feature Documentary

Hemp has been suppressed for colliding with major industries interests for numerous decades. We have come to a time where the impact of human actions on the earth are leading the road to a not so brighter future; however, living in the technology and communication era, awareness is escalating like never before, and major brands are now looking for sustainable routes to
preserve the environment while competing in an oversaturated market. Afends is betting hard on Hemp as it is the best fabric known to man, and still remains as the most sustainable. 'The Hemp Revolution’, explores the modern day hemp industry - it’s sustainable & ecological qualities, as well as the (unfounded) taboo and stigma surrounding its use.


Afends

Client: Afends
Year: 2015
Type: Documentary
Country: Australia

The Afends Hemp Revolution - Feature Documentary

Hemp has been suppressed for colliding with major industries interests for numerous decades. We have come to a time where the impact of human actions on the earth are leading the road to a not so brighter future; however, living in the technology and communication era, awareness is escalating like never before, and major brands are now looking for sustainable routes to
preserve the environment while competing in an oversaturated market. Afends is betting hard on Hemp as it is the best fabric known to man, and still remains as the most sustainable. 'The Hemp Revolution’, explores the modern day hemp industry - it’s sustainable & ecological qualities, as well as the (unfounded) taboo and stigma surrounding its use.